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Are Canvas Tote Bags Crushing Luxury Brands?

Dolce and Gabbana, Armani, and even Gucci have been seen lately in the fashion business world faltering with the luxury brand sales among the younger, hipper crowd. These luxury brands were once known for being able to sell their clothing, accessories, and products to the young and rich of both the suburbs and major cities; yet today it is very rare that you see a preppy girl with a Gucci handbag, or a trendy artist sporting Armani purses. What you do find them carrying are tote bags. To be specific: canvas tote bags. Though this might seem surprising to some, but to most fashion experts it is the next logical fashion point for handbags, tote bags, purses, and backpacks. Wasting money on handbags is last year, saving money and being environmentally conscious is what's in now.

Who would've thought that sustainable design, going 'green', and taking care of mother earth would've been a big hit in not only the fashion world, but the design universe. It seems the hippies got it right when they wanted to only use products that came from the earth and nothing manmade. We find that canvas bags lie at the intersection of technology and homemade goodness. Canvas tote bags offer the relief of not looking like high end designer products while retaining the ability for designers to capitalize on their creative talents. More and more women, and even men, are being found in the trendiest of spots sporting their reusable canvas tote bags with embroidered designs, or grunge pictures

splashed across the face of the bag.

These bags serve as a means for personal expression while retaining the credibility of knowing that their bag came from a famous designer. Not only have canvas tote bags become popular, but tote bags made specifically out of recycled plastic have swept cities such as New York by storm. There have been tote bags made out of used soda plastic, carton labels, and other miscellaneous thrown away goods; these items are worn proudly by the upper-class and elite as symbols of their environmental conscience. Going 'green' has become the staple of the upper-class, the fashion world, and canvas tote bags serve as a prime example.

Fred McCoy is a content writer and a print designer who strongly suggests R.A.G clothing as a great example of where to get affordable, sustainable canvas tote bags in New York City. They have everything from Plaid shorts to Cheap Polo t Shirts. For more information about R.A.G, visit - http://www.ragnewyork.com

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